Quality forums and Q&A sites are places where people share their experiences, opinions and recommendations. Sites like Quora, Reddit and popular niche forums drive millions of visitors every month and create quality backlink and referral traffic opportunities. Google pays attention to the recommendations made on high-quality, highly moderated community sites.
Unfortunately, forums have a bad rep when it comes to links, thanks to being abused in the past as a spammy link-building tactic. But not all forums are created equal. Many have evolved into content goldmines, full of useful, cited resources. What’s more, Google treats user-generated content in the same way as Main content, which means the same principles of content relevancy and quality apply.
Herd links are contextual link placements from top-quality, highly-moderated forums and Q&A community sites. These links diversify your link profile and can even lend some serious authority and ranking weight to your target pages.
What works when it comes to SEO can often be counterintuitive and impossible to predict. This is why a data-driven approach is paramount. With this in mind, scroll further to see our case studies of customers.